My/Mochi teams up with creators of OnlyFans, shifts from crazy to sexy in new campaign

My/Mochi teams up with creators of OnlyFans, shifts from crazy to sexy in new campaign

My/Mochi, an irreverent brand that coined the term “desquishous” and launched an ad called “Tripping Mochi Balls,” prides itself on its deliberately wacky marketing. But with the new campaign, the sweet treat’s message has gone from silly to seductive. The Los Angeles-based ice cream company flirts with the concept of food porn,…

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